Mobile Data Belgium 2009

Posted by Miel | Industry, Mobile | Tuesday 1 December 2009 5:10 PM

Hmm. I thought I’d share these to help out a buddy. Some mobile stats and insights for general purposes.

General stats (not Belgium but nice to know):

  • 68% of Mobile phone users admit they use their phone for personal purposes while at work or school.
  • 63% – Social activities (planning events, chatting, social networks)
  • 52% – Taking pictures and sending it to friends
  • 43% – Ordering food
  • 69% of Mobile phone users do work in private time on average 5 times a day during non-work days.
  • 44% – traveling,
  • 41% – outdoor,
  • 38% – at the grocery,
  • 36% – at friends
  • 82% of parents use their phone for private matters during work time

    • Source – Microsoft / Omnibus Survey




Then some graphs:



Belgian Smartphone sales H1 2009: 118.400 units
Strong growth: + 113% vs H1 2008
(source: GFK)

Graph reads:
35% Windows Mobile
16% Blackberry
20% Mac OS X
28% Symbian
1% other